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Karyn Price

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Top Stories by Karyn Price

PITTSFORD, N.Y., July 9, 2009 - Veramark Technologies, Inc. (VERA.OB), a leading provider of Telecom Expense Management (TEM) solutions, announced today that President and CEO Tony Mazzullo will deliver a presentation at the IT Financial Management Association's (ITFMA) "Financial World of Information Technology" Conference, being held July 13-17 at the Francis Marion Hotel in Charleston, South Carolina. Mazzullo's presentation, titled "Improve the Bottom Line by Reducing Telecom and IT Expenses - Without Cutting Services," will show how telecom and IT expense management can help reduce costs and optimize expenditures without limiting available services. Mazzullo will deliver his presentation at the conference on Friday, July 17, 2009 at 8:00 a.m. "In today's economy, savings gleaned from telecom and IT expense management are low-hanging fruit in terms of corporat... (more)

Balancing Telecom Expense Reduction with Corporate Demand

Balancing Telecom Expense Reduction with Corporate Demand In today's lagging economy, telecom departments are struggling to reduce expenses while continuing to support the corporate communications network and deliver the ubiquitous 24/7 service that employees need to maximize their productivity. How can businesses balance these countervailing forces in a recession? This on-demand Webinar from Veramark Technologies explores the strategies, internal capabilities, and technologies that organizations use to successfully reduce telecom and network expenses over 20% while maintaining ... (more)

Leading Online TV Provider Expands Presence with Telx

Telx, one of the largest domestic interconnection and colocation data center operators, announced today that one of the leading Web-based video providers, Justin.tv, has expanded its presence in Telx's facility at 200 Paul Avenue in San Francisco. The expansion facilitates uninterrupted, enhanced quality, live video feeds from a greater community base than Justin.tv has enjoyed previously. Justin.tv is the largest online community for people to broadcast, watch, and interact with live video. With more than 41 million unique visitors per month and over 600,000 channels broadcasti... (more)

Marketing Like the Big Boys

Small and mid-sized business owners: have you ever felt like you're a small fish swimming in a huge ocean against the tide? You're not sure how to reach your target audience to drive new business, especially amidst stiff competition from big competitors with huge marketing budgets? Stop swimming in circles: the Bailiwick Company can show you the fast lane to reaching your goals by leveraging existing customers to win new business. Boutique marketing and communications services firm, Bailiwick Company, announced two new service offers targeted at small- to mid-sized businesses y... (more)

Social Media Phobia: Killing the Messenger

PR on Ulitzer I have a client with a “twitic.” A customer who, on Twitter, will criticize and say absolutely vulgar things about the company and his dealings with it. A customer that refuses to consider limitations of contracts and instead resorts to blameshifting and voicing of unrealistic expectations. Some of my contacts within the client organization considered “blocking” this Twitterer – taking him off of their corporate Twitter feed so they would not see the critical postings. There are a lot of companies that, for one reason or another, choose this path of avoidance when... (more)